Branding Your Podcast - The Basics

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45 min
Group Class

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Podcasts will add to your brand. Make sure it is in a positive manner.


What you'll learn

Podcasts are growing exponentially. They can be a wise tactic to build your business and your brand if you work them into your marketing mix properly. Learn from Ken Bator, branding expert and writer for Podcast Magazine, on how to do just that whether your podcast is brand new of several years old. Ken draws from his experience as a podcaster himself as well as an Icon of Influence during the most recent New Media Summit to provide real-world tips on how to leverage podcasting to build your brand.

This class is perfect for

Aspiring podcasters, entrepreneurs, freelancers, business professionals
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Meet Kenneth Bator,

Your teacher

Ken has hosted and produced several podcasts including Branding the Experience, Cool Culture Corner, the CU Business News Podcast, Public Safety Talk Radio, and Beyond the Call. His articles have appeared in many publications including The Credit Union Journal, Lifestyle Entrepreneur, CU Business Magazine, ABA Bank Marketing, and as one of the first category directors of the recently launched Podcast Magazine. Ken is a well sought-after speaker and has presented during several conferences, both in-person and virtually, worldwide including an appearance as an “Icon of Influence” during the New Media Summit.

How to participate

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